WordPress is one of the best, if not the best content management systems when it comes to SEO. Optimizing your site will help you improve your rankings, gain more subscribers and have a better website in general.
On many blogs, the title for blog posts is still “Blog title » Blog Archive » Keyword rich post title”. For your WordPress blog to get the traffic it deserves, this should be the other way around, for two reasons:
- Search engines put more weight on the early words, so if your keywords are near the start of the page title you are more likely to rank well.
- People scanning result pages see the early words first. If your keywords are at the start of your listing your page is more likely to get clicked on.